When iiNet and Microsoft partnered to bring their professional videoconferencing, voip and screensharing solution “Lync” to the Australian market, they chose MultiMediaMakers to produce a punchy video animation that introduces the technology.
Introducing technology often comes with interesting choices: do we show the interfaces and hardware, knowing that they might change with the next upgrade? Or do we use a more generic visual language, so the video still explains the solution when the interface or device is replaced down the track?
MultiMediaMakers worked together closely with the iiNet team to produce a fresh, clear and compelling explainer video to launch Lync in Australia. And we’re proud of it!
Inspired by this marketing video? Get in touch and request a meeting with the team.
Kris Borgraeve
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