Sometimes video is not to be taken too literally. Of course we’re keen to produce moving images whenever possible. Sometimes the best option is to turn high quality stills into a video.
This example of a photo montage shows how we can convert your existing photos into a really powerful high impact video. We are still applying some of the skills that we use for our high-end productions. Like the story-board, outlining what key messages we want to integrate. As you can see it’s about using very little words to get ideas across. The biggest pitfall here is to think that we’re creating some sort of a Powerpoint presentation. We’re not.
Video is 93% motion and emotion. And 7% words. So when we have a customer who trusts us and who takes on board this very important information…that’s when the magic happens.
The Anglican Schools Commission provided us premium input, and high quality photos. They acted like an example co-producer co-ordinating the upload of hundreds of good quality photos with the right content. Making decisions about which photos would be positioned where in the photo montage. And helping us choose appropriate keywords that tell a story.
Photo montages can be done on the cheap, simply copying and pasting the stills into Powerpoint, as we all know. Yet, this end product brings your event to an entirely different level. And we’re very proud of it.
Els Van de Veire
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