Promotional Video LinkPADD: animated graphics

Els Van de Veire Industry, Video

promotional video Perth

What makes a promotional video stand out? We believe it’s a combination of creative and well produced footage, edited in a smart way, combined with stylish animated graphics. This promotional video is for LinkPADD, and frankly, it’s a tool every business should use. The video combines the two major building blocks: footage with “animation style graphics”. It’s a perfect way to visualise your concept and to give your product or service a compelling identity. Promotional video integrating 2 styles A promotional video integrating real footage and motion graphics is the perfect format to simplify complex stories. When we had our … Read More

Don’t Wait For The News. Be The News.

Kris Borgraeve Health, Industry, Video

The Mining, Haulage and Transport leader Catalano, based in Hazelmere, has positioned itself as a pioneer in various ways. Their corporate culture, for starters, focuses on people, and they are really walking the talk. Their proactive policies on alertness and fatigue management are second to none. And now they have taken their positioning to a whole new level by telling their story to the rest of the industry decision makers. The Story The story they wanted to convey in a video is about their use of Smartcap technology to monitor the alertness level of drivers. Real data, and attention for … Read More

Marketing For Schools

Kris Borgraeve Education, VideoLeave a Comment

Marketing For Schools Perth College

Marketing for Schools has become one of our niche activities since 2010, when we started applying the logic of TV news to school videos. Schools being the communities that they are, always have a supply of fresh stories, and an audience who is receptive and willing to be informed. So we brought together marketing for schools, and formats like TV news and documentary. We applied over 25 years of media experience to create unique short videos that help Marketing Teams in school position their brand. The uniqueness of a brand often requires a fair bit of consultancy and strategy, before … Read More

St John Ambulance: Voxpop Interviews

Els Van de Veire Health, VideoLeave a Comment

voxpop interviews Perth

Voxpop Interviews are a classic TV format. “Vox Populi”, or the voice of the people as the old latin expression calls it, are a technique to capture and collect short snippets representing the voice of the people in a media context. When used wisely, this format gives you really fresh and journalistic content that stays away from traditional marketing spin and corporate speak. Voxpop interviews can bring you that extra bit of credibility because the video is produced away from your corporate boardrooms, close to the people, your target audience. It’s a proven format, used in broadcast and available for … Read More

When Corporate Videos become Documentaries

Kris Borgraeve Health, VideoLeave a Comment

When you are communicating in the Health Industry, your story is very different to traditional advertising. So how can you reach your target audience with corporate videos that inspire credibility? The answer lies in the use of a well-known format, re-packaged and used for corporate communication: the documentary. When Avita Medical, with Head Offices in the USA, the UK and Australia, asked us to tell the story of their Re-Cell Technology with Professor Fiona Wood at Fiona Stanley Hospital in Perth, we combined journalism and “marketing video” techniques. The result is a highly effective video giving you the facts, testimonials … Read More

BankVault: Animation with Footage

Els Van de Veire Animation, Flat Design, Industry, VideoLeave a Comment

animation footage producers Perth

The “animation with footage” format is giving you the best of both worlds: you get the benefits of an explainer video, because the animation shows a concept in action. And you get the benefits of video footage because you can make it more personal, and link it to the local context. For, we produced an animation with footage of the actual product demonstration. The animated sequence is all about explaining and clarifying the concept to a prospect. And the footage shows us this is a real business, not just a concept. Animations with footage have another big benefit: … Read More

PWHG: training videos | Trailer

Els Van de Veire Health, Industry, VideoLeave a Comment

training videos perth

Health Training Videos are essential in todays OH&S training package. Training videos not only give you the full flexibility of online learning, they also save time and energy and help you save money on training sessions. With the PWHG Training Videos we assisted DP World and Port Of Fremantle to implement a safety culture around posture and safety while using the various large port vehicles and cranes during a normal shift in the port. The training videos combine demonstrations of everyday situations, health advice and best practices linked to posture, nutrition and overall wellbeing. When we produce training videos we … Read More

Penrhos College: STEM Program

Kris Borgraeve Education, VideoLeave a Comment

stem program Perth

STEM is the acronym for science, technology, engineering and mathematics, and is a priority area at Penrhos. That’s why we made a documentary about it. In this video we showcase the importance of the STEM Program for the College. When the customer told us about the importance of the Penrhos College Stem Program, it was obvious that this story was of great value to prospect parents. When you choose a College for your daughter, you would probably want to know about a programme that excels in scientific topics. The traditional approach to corporate video wouldn’t work, because it’s all about … Read More

Anglican Schools Commission: Photo Montage

Els Van de Veire Education, VideoLeave a Comment


Sometimes video is not to be taken too literally. Of course we’re keen to produce moving images whenever possible. Sometimes the best option is to turn high quality stills into a video. This example of a photo montage shows how we can convert your existing photos into a really powerful high impact video. We are still applying some of the skills that we use for our high-end productions. Like the story-board, outlining what key messages we want to integrate. As you can see it’s about using very little words to get ideas across. The biggest pitfall here is to think … Read More

ECU Testimonial videos

Kris Borgraeve Education, VideoLeave a Comment


Testimonial videos are a great investment for any organisation that wants to boost credibility. In this day and age it’s the digital version of word-of-mouth. What you do is simply capturing and amplifying the story of a good client. It’s important to know why you want testimonial videos, before you start looking into how you can get them produced. The pitfall is, to only focus on it as a commodity. Because your competitor has one. Because your marketing guru told you to. We believe it’s best to fully understand what a testimonial video actually does for your business, before you … Read More